Business Ecosystem ProjectThe world’s biggest companies, on one page each.
One Page Thinking is diagramming the ecosystems and key relationships of many of the world’s largest companies and government agencies, mapping how they work, who they answer to, and what they do.
Founded in 1988 by physician Wallace Calvin Abbott, Abbott Park, Illinois-based Abbott Laboratories manufactures and sells products in the therapeutic areas of cardiovascular, diabetes, diagnostics, neuromodulation, nutrition and children's formula, and branded generic pharmaceuticals. Abbott Labs is a market leader in the blood screening, adult and pediatric nutrition, left ventricular assist devices, remote heart failure monitoring, and points–of–care testing. Abbott Labs' well-known products include Similac, PediaSure, Pedialyte, Brufen, Klacid, Alinity, Ensure, FreeStyle, i-Stat, and MitraClip. In 2013, Abbott Labs spun off its research-based pharmaceuticals business that would be named AbbVie.
Headquartered in North Chicago, AbbVie, is a research-based biopharmaceutical company founded in 2013 as part of Abbott Laboratories’ spinoff of its pharmaceutical products business. The spinoff was to protect the value of Abbott's medical devices business in anticipation of the upcoming patent expiration of its top-selling drug, Humira (an arthritis treatment). Whereas Abbott now specializes in medical devices, diagnostic equipment, and nutrition products, AbbVie focuses on research and development, manufacturing, commercialization, and the sale of innovative medicines and therapies. Following its 2020 acquisition of Allergan plc, today AbbVie has a comprehensive product portfolio in key therapeutic areas of immunology, hematologic oncology, aesthetics, neuroscience, and eye care.
Founded in 1949 and headquartered in Herzogenaurach, Bavaria, Germany, adidas AG creates footwear, apparel, and accessories for athletes and consumers worldwide, combining its heritage, cultural relevance, and performance credibility through a "global brand with a local mindset." adidas serves consumers across both Performance and Lifestyle categories by empowering local markets to develop relevant products and experiences while leveraging the strength of its global brand. The company is focused on sustainable, profitable growth through innovation, authentic partnerships, stronger brand and retail relationships, creative product development, and talent investment.
Headquartered in Santa Clara, California, AMD (Advanced Micro Devices) is a U.S. multinational semiconductor firm that designs computer processors and related technologies for consumer and enterprise markets. While the company at first made its own processors, AMD spun-off control of its foundries in 2009 under the Global Foundries name and now outsources its semiconductor fabrication work to GlobalFoundries and others. The main products developed by AMD include microprocessors, embedded processors, graphics processors, motherboard chipsets, and field-programmable gate arrays (FPGAs) for personal computers, workstations, gaming devices, and embedded systems applications, servers, and data centers.
Founded in Shanghai in 1919, New York City-based American International Group, Inc. (AIG) provides a wide range of property and casualty insurance to customers in 80 countries. AIG’s General Insurance segment provides insurance products from one of the world’s most far-reaching property casualty networks to commercial and personal insurance customers in North American and international markets. AIG has separated from its Life and Retirement segment (rebranded Corebridge Financial), which consists of Individual Retirement, Group Retirement, Life Insurance, and Institutional Markets business units that provide a broad array of life insurance and retirement products globally. AIG currently owns a 42% stake in Corebridge, with plans to sell down to a 9.9% stake.
Joe Albertson opened the first Albertsons grocery store in Boise, Idaho in 1939. For 75 cents, customers could purchase three pounds of tomatoes, a pound of coffee, and a one-pound roast. Since then, Albertsons has seen a meteoric rise through expansion and acquisition to become one of the leading U.S. grocery store chains, along with The Kroger Co. and Publix Supermarkets. Albertsons' grocery stores are primarily located in the western United States, but it also owns mid-Atlantic and northeast grocers such as Safeway, ACME, Star Market, and Shaws. In October 2022, Kroger and Albertsons agreed to merge to establish a national footprint, but the deal was terminated in December 2024 due to a failure to obtain antitrust approval.
Based in Hangzhou, China, Alibaba Group Holding Ltd. is a global technology company focused on e-commerce, cloud computing, and digital media. It operates the world's largest retail and wholesale commerce ecosystem, anchored by China's Taobao and Tmall platforms, with e-commerce generating nearly 60% of revenue (45% from China commerce alone). Alibaba Cloud provides computing infrastructure, enterprise software, and AI models. Its other businesses include Amap mapping services, Cainiao logistics, and a portfolio of consumer platforms spanning digital entertainment (Youku and Damai), Freshippo supermarkets, and Alibaba Health's online healthcare and pharmaceutical services.
Founded in 1931 as part of Sears, Roebuck and Co. and spunoff in 1933 as a separate entity, Northbrook, Illinois-based The Allstate Corporation is primarily engaged in the property and casualty insurance business. Widely known for its popular “You’re in Good Hands with Allstate” slogan, Allstate is one of the largest publicly held personal lines insurers in the U.S. With operations in the U.S. and Canada, Allstate provides a broad array of insurance products that protect against the risks of damage or loss to automobiles, homes, and various business and commercial assets and interests. The company also offers other protection products such as accident and supplemental health insurance and protection plans that cover mobile phones, tablets and other electronic devices and personal identity theft.
Alphabet is the holding company of Google, which contributes 98.5% of Alphabet's revenue. Google started as an Internet search engine over 25 years ago, and the search business now contributes approximately 53% of total revenue. Google has grown significantly since then and now conducts an advertising business on its online platforms, offers a cloud-based computing service that competes with Amazon Web Services and Microsoft Azure, streams the Internet's most-watched music and video content on its YouTube platform, produces and sells Pixel smart phones and Chrome laptops, provides a wide range of gaming, navigation, productivity, messaging, and music applications (using its Android operating system) on mobile phones, tablets, computers, and cars, and offers an generative AI chatbot.
Through various subsidiaries, Richmond, Virginia-based Altria Group, Inc. (a) manufactures, markets and sells smokeable products (cigarettes, pipes and cigars), moist smokeless tobacco products (chewing tobacco), and nicotine pouches, (b) distributes the NJOY risk-reduced vaping products (subject to a patent dispute and ban), and (c) holds a significant minority interests in beer maker Anheuser-Busch InBev and cannabinoid company Cronos. Altria’s well-known brands include Marlboro, Skoal, Copenhagen, and Middleton. Through its "Moving Beyond Smoking" campaign, Altria seeks to responsibly lead the transition of millions of adult smokers to a less harmful, smoke-free future by 2030.
Founded as a bookselling business in 1994, Seattle, Washington- and Alexandria, Virginia-based Amazon is a dominant force in a number of sectors. Amazon's offerings now include e-book readers and other mobile devices, groceries, cloud storage and computational applications for business, film production and TV programming, discounted generic prescription drugs, primary healthcare services, and music streaming, and a worldwide network of e-commerce fulfillment services centers delivering products to the homes of billions of individual consumers and the establishments of governments, small businesses and multinational corporations.
Headquartered in Fort Worth, Texas, American Airlines is the world's largest airline by revenue passenger miles, scheduled passengers carried, and fleet size. American provides scheduled air transportation for passengers and cargo in the U.S. and internationally through a fleet of 1580 mainline aircraft. The company operates approximately 6,700 flights each day to over 350 destinations across 60 countries. American is a founding member of the "oneworld" alliance, the third largest airline alliance in the world. In addition to long-haul flights, American Airlines offers regional air travel service under the American Eagle brand name.
Founded in 1850, today New York City–based American Express (AMEX) and its 63,700 employees run the fourth largest general purpose card network in the world (behind China UnionPay, Visa and MasterCard), with over 68.9 million cards in–force. Unlike Visa and Mastercard credit cards, the AMEX card is a charge card, meaning purchases made with an AMEX card must be paid in full within a grace period. Customers cannot accumulate an unpaid balance month after month, but they also do not pay the high interest rates charged by major credit card companies. AMEX also operates in a closed system where Amax controls both card insurance and merchant acceptance/transaction processing. (The credit card companies handle merchant/transaction processing but rely on the banks to issue their cards.)
With a heritage dating back more than 600 years to the Den Hoorn brewery in Leuven, Belgium, Anheuser-Busch InBev produces, markets and sells a diverse portfolio of 500+ beer and malt beverage products under such well-known brands as Budweiser, Corona, Stella Artois, Beck's, Modelo, Bud Light, and Michelob Ultra. The company's geographic footprint spans nearly 50 countries worldwide, with a balanced exposure to developed and developing markets and 220 production and distribution facilities spread across the same geographical areas as its customers. Anheuser-Busch InBev develops its business through a strong portfolio strategy focused on category expansion and premiumization.
Apollo Global Management is a leading alternative asset manager headquartered in New York City, specializing in private equity, private credit, and real assets. The firm provides capital solutions to businesses through its private equity funds, direct lending, structured credit, and infrastructure investments. Apollo also manages insurance assets through its subsidiary, Athene, offering retirement services and annuities. With a flexible investment approach, Apollo leverages deep industry expertise and a value-oriented strategy to drive long-term growth. The firm oversees approximately $751.0 billion in assets under management, serving institutional investors, pension funds, and high-net-worth individuals globally.
Founded in 1976 in the garage of Steve Jobs, Cupertino-California-based Apple has become the world's most iconic technology company and is the third largest smartphone maker in the world. Revered for its quality and focus on design, Apple's initial success was mainly attributable to its iPhone sales, but more recently Apple has increased its revenue with an enhanced business model. As its sales of products such as iPhones, iPads, and Macbooks has matured, Apple has increased revenue with the sale of new products like the Apple Watch and AirPods. Apple has also entered into the music and video arena by offering music and television programming on a subscription fee basis and seeks to expand into the healthcare sector through Apple Health and the financial sector through the Apple Card.
Founded in 1902, Chicago-based Archer-Daniels-Midland Company is a food processing and commodities trading giant that operating in four business segments. Ag Services and Oilseeds (a) originates, merchandises, transports, and stores agricultural raw materials and (b) crushes and processes oilseeds into vegetable oils and protein meals. Carbohydrate Solutions converts corn and wheat into sweeteners, starches, proteins, flours, and bakery ingredients for food, feed, paper-making, corrugated board, and building products. Nutrition manufactures and sells plant-based proteins, natural flavors and colors, edible beans, and soluble fiber to food, beverages, nutritional supplements markets, and feed and premix for livestock, aquaculture, and pet food.
Headquartered in Cambridge, United Kingdom, Arm Holdings architects, develops, and licenses high-performance, low-cost, and energy-efficient central processing unit (CPU) designs and related technology, on which many of the world's leading semiconductor companies (such as Intel, Advanced Micro Devices, NVIDIA, Qualcomm, and Samsung Electronics) and original equipment manufacturers (such as Google and Amazon) rely to develop their products. Established in 1990, Arm began as a joint venture between Acorn Computers, Apple Computer and VLSI Technology. Arm was publicly traded from 1998 until 2016, when private investor SoftBank Group acquired the company. In August 2023, SoftBank filed took Arm public (Arm's second listing), while retaining a 90% stake.
Founded in 1946, Centennial, Colorado-based Arrow Electronics designs, manufactures and distributes (on a worldwide basis) (a) electronic components to original equipment manufacturers and contract manufacturers and (b) enterprise computing solutions to value-added resellers and managed service providers. for worldwide. Arrow has one of the world’s broadest portfolios of offerings available from leading electronic components and enterprise computing solutions suppliers, coupled with a range of solutions, software and services (design engineering, authorized hardware and software training, global design integration, global logistics, warehousing, and supply chain management solutions) for 220,000+ technology-focused industrial manufacturing and commercial customers.
Telecommunications giant AT&T serves over 140 million customers. AT&T was founded as Bell Telephone Company by inventor Alexander Graham Bell in 1877. It grew to be so dominant in the U.S. telephone service market that in 1982 the Department of Justice ordered AT&T to divest its regional operating companies (the Baby Bells), including Southwestern Bell (or SBC). In 1995, SBC acquired AT&T and adopted its name and brand. The new AT&T subsequently acquired Bell South (another Baby Bell) and an interest in Cingular Wireless. With traditional telephone service in decline, AT&T has shifted to wireless telecommunications. Following a brief flirtation in entertainment media, in April 2022, AT&T divested its WarnerMedia segment (Warner Bros. studios, HBO, and Turner Broadcasting) to Discovery.
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